LED Sign Pre-Sale FAQs

Considering a SureFire outdoor LED sign or electronic message center? Find answers to common questions about LED sign cost, choosing the right display, financing, installation, permitting, and what to consider before purchasing an LED sign. 

Why Should I Invest in an Outdoor LED Sign?

An outdoor LED sign gives your business or organization the ability to communicate timely, highly visible messages directly to people passing your location. Unlike a traditional static sign, an electronic message center allows you to change promotions, announcements, events, schedules, and other information whenever needed.
For businesses, that can mean promoting products, services, and special offers directly at the point of sale. Churches and schools can communicate events and announcements, while municipalities and community organizations can use LED displays for public information and important messages.
Because the content can be updated remotely, a single LED display can support many different messages throughout the day without replacing physical sign faces, banners, or temporary signage.


Why should I consider an LED sign? 

An LED sign gives businesses and organizations the ability to communicate changing messages throughout the day using bright, full-color digital content. Promotions, announcements, events, branding and other messages can be updated without physically changing the sign. Unlike static signage, an LED display provides the flexibility to keep messaging current and relevant.

Is financing available for an LED sign?


Yes. Financing options are available for qualified customers, and SureFire can help arrange financing for an LED sign purchase. Financing is subject to approval, and available terms and programs may vary.

How do I choose the right pixel pitch for an LED sign?


Pixel pitch is typically selected based on the expected viewing distance. Displays that will be viewed from closer distances generally benefit from a smaller pixel pitch and higher resolution, while displays viewed from farther away may not require the same pixel density. Sign size, the type of content being displayed and budget can also influence the decision. For customers who want the highest image quality possible, a finer pixel pitch can provide greater detail and sharper images even when the viewing distance does not necessarily require it.

What size LED sign do I need?

The right LED sign size depends on several factors, including viewing distance, traffic speed, the amount and type of content you want to display, available space or existing sign structure, and local sign-code requirements. Your professional sign company can evaluate the location and help determine an appropriate display size for the application. 

Can I purchase a SureFire LED sign directly?

SureFire LED signs are sold through professional sign companies and authorized selling partners. We manufacture and supply the LED display system, while your sign company handles the overall sign project, including site evaluation, permitting, installation and coordination with the end user. 

What should I look for when comparing LED signs?

When comparing LED signs, look beyond just price and pixel pitch. Consider the overall construction of the display, image quality, serviceability, control system, warranty coverage, technical support and long-term parts availability. An LED sign is a long-term investment, so choosing a system that can be properly supported and serviced throughout its life can be just as important as the initial purchase price.